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The Presidents Challenge

CONTENTS

PCPFS News:
  Poster Contest
  Research Digest
PC News:
  National Challenge
  PC on Facebook!
  2009 Emblems
  Obama Merchandise
Upcoming Events:
  Activities
Special Feature:
  AR Blue Cross
  USA Rugby Program
News and Research:
  100 Steps
  Dancing
  Excercise...Healthy?
  Geocaching
Motivation
Fitness Question
Special Thanks
Spotlight
  Trek
Feedback


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Fitness is Fun!
April 2009

Greetings from the office of the President's Challenge Physical Activity and Fitness Awards Program! You have received the April 2009 issue of Fitness is Fun, the official email distribution of the President's Challenge. These monthly emails will keep you updated on our programs, activities of the President's Council on Physical Fitness and Sports (PCPFS) and other current information pertaining to health and fitness.


Fitness Question of the Month for April:

What is the best piece of advice you have been given that has influenced your physical fitness plans?

Please respond via E-mail to The President's Challenge at preschal@indiana.edu. We'll include the most insightful responses in the May issue of Fitness is Fun.

Have you or someone else motivated a group of children or adults to lead a healthier life? Email us your story at preschal@indiana.edu and it could be featured in next month’s newsletter! Be sure to check out a few of the responses we’ve gotten near the end of the newsletter!

Look for some exciting changes coming to the May issue of Fitness is Fun. A new format is in the works along with a new distribution service, but don’t be alarmed, the same great info and updates will continue.


PCPFS NEWS:

Nerdel’s President’s Challenge Poster Game is Here!

Nerdel Calling All Kids, Teachers and Parents:
It’s Here! Nerdel and The Nerdel Company Present!
Nerdel’s President’s Challenge Poster Game


Nerdel Click the Basketball to Play The Game


Or go to http://www.nerdel.com/presidents_challenge/.

One of the world’s most famous artists, Mr. Charles Fazzino, created a poster for the President’s Challenge and it’s really cool. Nerdel wants you to look at the poster (you can print a small one) and answer some questions about the different sports and fitness activities that were drawn by Mr. Fazzino.

You can win a Nerdel Award!!!
Check out Nerdel.com, Fazzino.com and of course PresidentsChallenge.org. Nerdel

PCPFS Physical Activity & Fitness Research Digest
The PCPFS Fitness Research Digest is published quarterly by the President’s Council on Physical Fitness and Sports. To subscribe to the Digest please visit http://www.presidentschallenge.org/misc/news_research/research_digest.aspx.


President's Challenge NEWS:

The 2009 National President’s Challenge: Be Active Your Way in May!
The Challenge runs from May 1 – July 24 and registration runs from May 1-May 29. This is an opportunity to get America up and moving, everyone aged 6 and older is encouraged to participate. All you have to do is be active five days a week for six out of eight weeks, and you can log your activity at http://www.presidentschallenge.org. The amount of time you need to be active depends on your age. If you’re 6-17 years old, you should be active for an hour per day. If you’re 18 or over, 30 minutes per day is all it takes.

For more information about the 2009 National President's Challenge, please read the 2009 Fact Sheet.

The President’s Challenge is now on Facebook
We have started a new group on Facebook called "President's Challenge." The President's Challenge group will provide members with instant news items that relate to the program, and will also announce new program events. To join the group, you must first register your own Facebook profile at http://www.facebook.com/. Upon successfully registering, please perform the following steps to join the group:

  1. From the home screen, find the search box in the top right corner
  2. In the search box, enter the terms "President's Challenge"
  3. Find the group with the President's Challenge logo, and click on the logo
  4. Once in the group page, click the link under the logo that says "Join Group"

Upon completing those steps, you will be ready to start receiving the most up to date information about the program!

Presidential, National, and Participant Emblem Changes
We now have Presidential, National, and Participant Emblems featuring 2009 embroidered on them. We suggest getting these collectible versions of emblems in order to commemorate the year that the award was earned. Earlier this year we began to phase out the Presidential Emblems #1-12. These items have now sold out. For information on how to obtain the 2009 emblems visit https://www.presidentschallenge.org/order_center/index.aspx.

Certificates with Presidential Signature
We now have certificates and medals featuring the signature of President Barack Obama. These items are very popular so please order early!


UPCOMING EVENTS:

Activities

American College of Sports Medicine
When: May 27-30, 2009
Where: Seattle, WA
The American College of Sports Medicine promotes and integrates scientific research, education, and practical applications of sports medicine and exercise science to maintain and enhance physical performance, fitness, health, and quality of life. For more information visit http://www.acsm.org

Childhood Obesity Conference
When: June 9-12, 2009
Where: Los Angeles, CA
The 5th biennial Childhood Obesity Conference is the largest gathering of professionals focused on the prevention of pediatric overweight in the nation with over 1,800 in attendance. The conference is devoted to providing the most pressing and innovative issues related to childhood obesity. For more information, please visit http://www.cce.csus.edu/conferences/childobesity/09/

IDEA World Fitness Convention
When: July 7-8, 2009
Where: Anaheim, CA
“Join us along with 5,000 fitness professionals from all over the world at the 2009 IDEA World Fitness Convention in The OC (Anaheim), California. Experience the excitement, rejuvenation and education and share our mission to Inspire the World to Fitness.” For more information, please visit http://www.ideafit.com/conference/idea-world-fitness-convention-2008

“Get Out” Conference (AAPAR)
When: December 3-5 2009
Where: NH Ski Resort
Teachers, professors and recreation professionals are encouraged to attend the first-ever winter “Get Out” conference at the Gunstock Mountain Ski Resort in Laconia, New Hampshire. Sessions will include: dressing properly for winter sports; how to purchase and fit equipment; teaching snow sports at your facility; starting a snow sports club; and the basics of snow sports, taught by a certified instructors. Community leaders, snow sports instructors and snow sports industry leaders are expected to attend the conference, in addition to physical educators and recreation professionals. For more information, please visit http://www.aahperd.org/aapar/template.cfm?template=getout.cfm


SPECIAL FEATURE:

Arkansas Blue Cross Blue Shield Arkansas Blue Cross Blue Shield The Blue and You Fitness Challenge began as the Arkansas Fitness Challenge, and was based on collaboration between the Arkansas Department of Health and the Arkansas Blue Cross and Blue Shield. The idea started with the realization that better health begins in the home. These two units began working together to create a program that would be fun and help their employees to increase their physical activity.

This Fitness Challenge is a contest during which employees from opposing teams would participate in eligible exercises for a three-month time period. Points are recorded through this time frame and at the end of the contest a winning team is named. The very first Arkansas Fitness Challenge began in 2004 and encouraged other companies and organizations statewide to participate in future challenges or create their own.

The structure of the contest is based on a virtual tour of cities. The idea is to have participants exercise along a virtual route that has 30 checkpoints, advancing to the next point by satisfying one daily exercise requirement. 30 minutes a day of exercise allow participants to advance to the next checkpoint, and those 30 minutes can be completed in one 30-minute segment, two 15-minute or three 10-minute segments. The exercises that are designated for the contest are of cardio/cardiovascular type.

Once the program started to expand to the outside of Arkansas, the contest name changed in 2008 to the Blue and You Fitness Challenge. The virtual tour grew as well, including all state capitols, many national parks and interesting places in between.

The Blue and You Fitness Challenge is held each spring and has expanded to include large and small groups representing banks, businesses, churches, schools, colleges and universities, government agencies, hospitals, physician offices and other health-care groups, which either hold internal contests or find a challenge for other groups in their community, so that thousands of Arkansans – and other Americans – are getting into fitness in a fun way.

If you would like more information on the Blue & You Fitness Challenge or you would like to participate please visit http://www.blueandyoufitnesschallenge-ark.com/index.aspx.


Arkansas Blue Cross Blue Shield Arkansas Blue Cross Blue Shield






USA Rugby /Schoolchildren for Children Partnership We are delighted to announce the partnership of Schoolchildren for Children (ScfC) with USA Rugby (USAR) to bring together the ScfC Million Miles Challenge and the Rookie Rugby Club.

ScfC and USAR will be uniting to bring this innovative campaign to the young people of America. Successfully piloted in the UK, the concept is for young people to raise funds through exercise. Half of the proceeds of the sponsorship will be going to their club, school or program for sports equipment or coaching (ideally rugby!). The other half will go to charitable projects overseas, which can be viewed on the ScfC website.

To be involved in this unique Challenge and to allow young people that you are involved with to make a difference to their health and environment, and to the lives of disadvantaged children living in appalling poverty please register at either www.RookieRugby.com or www.schoolchildrenforchildren.org

All of the mileage undertaken will be clocked on the National Mileometer. All schools participating will receive a Rookie Rugby ball and curriculum with all children participating receiving a free campaign wristband.


NEWS AND RESEARCH:

Walkers should aim for 100 steps per minute
REUTERS
People who walk for exercise should aim for a pace of 100 steps per minute to ensure that their workout is intense enough. These findings have been based on exercise tests given to 97 healthy adults with an average age of 32. In general, men need to walk at a pace of 92 – 102 steps per minute while women should be walking at a pace of 91-115 steps per minute. To read more, please visit http://www.msnbc.msn.com/id/29737029/.

Dance like the stars – don’t get hurt like them
Msnbc.com
Jacqueline Stenson


Dancing can be more than just a fun activity; it can be a great aerobic workout. Dancing with the stars can give someone dance fever. Thanks to these helpful tips you can get up and get your groove on.

  • Realize the risks
  • Warm up first
  • Progress gradually
  • Sport smart shoes
  • Focus
  • Do some footwork beyond the dance floor
  • Stretch afterward

To read more, please visit http://www.msnbc.msn.com/id/29660354/.

Does Exercise Really Keep Us Healthy?
nytimes.com
Gina Kolata


Exercise has long been given as the answer to everything and anything that ails you. For better health simple start walking everyday. It’s best to do for 20-30 minutes, and it doesn’t even all have to be at once. If it makes it easier at the beginning just count a few minutes here and there until you are ready. To read more, please visit http://health.nytimes.com/ref/health/healthguide/esn-exercise-ess.html.

Geocaching
If you love playing with the latest gadgets and exploring the great outdoors, try the “hot” new sport of geochaching: using hand held GPS (global positioning system) devices to find waterproof containers (holding small toys, a log book, or other items) hidden outdoors. Described as “hiking with a purpose,” geochaching uses technology to motivate gadget-prone outdoors type people. To learn more about geocaching visit their site at http://www.geocaching.com/.


MOTIVATION:

Have you or someone else ever motivated a group of children or adults to lead a healthier life?

We Can Take One Step

Issues:
We can take one step to healthy lifestyles by providing low income families fun and easy tips on getting active and eating healthy. We stepped into Gruening Park, a low income neighborhood with over 40% Alaska Native and Hispanic families. After surveying families, activities were designed that would help promote change by addressing barriers identified to reduce risk factors for heart disease and obesity. The most commonly cited barrier to physical activity was weather and the most common barrier to making healthy food choices was cost. Other survey results: How important is healthy eating? How important is physical activity to you? All participants rated healthy eating and physical activity as important to extremely important. How concerned are you about being overweight? How concerned about children? More than half of the participants were concerned about their weight or their children’s weight. How concerned are you about heart disease? Want info on smoking cessation? Almost all were concerned about heart disease but none wanted info on smoking cessation. Do your children get enough physical activity? List what physical activities you do… Walking was listed as a frequent activity for families.

Partners taking their first steps together included the State of Alaska Heart Disease and Stroke Prevention, KTOO public radio, Southeast Alaska Regional Health Consortium, Bartlett Regional Hospital, University of Alaska Fairbanks Cooperative Extension, Southeast Regional Resource Center, and National Alliance for Mental Health.

Intervention:
Healthy lifestyles were promoted through eight monthly meetings offered with an evening meal utilizing materials from the “We Can” program. The message on all campaign materials was “We Can Take One Step.” The workshops presented up-to-date health information and assisted families in setting their own health goals for taking three small steps toward change and activities focused on addressing the barriers that were identified.

Physical Activity:
Walking groups, including a scavenger hunt where families wore pedometers around the neighborhood and got in over 5000 steps with little to no effort while doing a fun activity. Other activities included showing families how to get moving in a small space.

Healthy Food:
Cooking healthy foods using simple recipes and herbs to enhance the flavor of food in place of butter and salt. Community gardening with an expert gardener to help people create their own indoor herb garden so each family was able to create their own garden from herbs that they selected.

All participating families received a family health journal in which they are encouraged to record their goal, and track their exercise and eating habits.

Impact:
Participants kept journals of their changes so their stories could be recorded for audio postcards that might inspire others to take small steps to change. KTOO the local public radio station interviewed participants and recorded their messages which were then aired.

The long term impact for the community was the formation of the “Health and Safety Focus Group” to continue the efforts of We Can Take One Step in the community. The group worked with the partners to help promote changes that would appeal to the community. Their important role in this project will help to improve the quality of life for members of the neighborhood. Additionally, the group has applied for grants for activities including creating a community garden as well as swimming and fishing outings for the neighborhood. They have been a great force behind the project and increased participation in each of the activities. Their overwhelming energy and enthusiasm will make this project have long-term, lasting impacts.

For more information on this program please contact Paula Recchia at (907) 465-5663 or at Paula.Recchia@alaska.gov.


Who is your fitness role model and why?

Fitness question responses from the month of March:


My mentor is my husband Joe. He is 77 years old and still works part time, but manages to go to the YMCA 7 days a week to work out on the treadmill. He is amazing!!!! By seeing him do this, I can no longer be a “couch” potato. I go to the YMCA 5 days per week. Two of the days, I participate in a water walking class (for 40 minutes) performed in the deep end of the pool. It has been documented that ½ of water walking is the same as walking on land for 2 hours. The other 3 days I lap swim for 30 minutes. Both of us feel great and we have lost weight. We also look forward to taking care of our 2 year old grandson Lucas and going for walks with him.
~Corrinne V.

My son and my Partner. They both eat very healthy and love to walk. In the past I’ve tried to follow their lead but it wasn’t the right time. I just wasn’t ready. Then one day, after watching “The Biggest Loser” I felt that I needed to change my eating habits and get out and exercise more. I asked my son and partner for their support and we have been getting out and walking a lot more and eating much healthier. My son gets me to try new things all the time – he’s 12. In the last year I’ve lost 95 lbs!! And I owe it all to them!!
~Sharon S.

I cannot think of anyone better than Jack La Lanne. I remember him on TV growing up. He is a fitness role model for persisting with his exercise and nutritional plans for so many years. He was one of the first to design a leg extension machine with pulleys and cables that are now the norm for the fitness industry. He helped not only himself but numerous others to obtain or try to obtain better overall fitness. He used weight training as his principal modality. He encouraged women to do weight lifting way before it was accepted. Jack continues to exercise and be a spokesperson and advocate for fitness. He is 94 and still works out. He truly has shown that lifelong activity and proper nutrition are extremely important for ones health and well being.
~Allan G.

My sister is my role model. She is a full time mom, but is able to still fit in fun exercise for her boys, and nutritious meals. She goes biking and hiking with them, and has taught them how to cook in a healthy way. She exercises doing Pilates and yoga, and teaches the boys right along side her. She makes exercise and eating healthy fun!
~Kathy R.


SPECIAL THANKS:

We would like to extend a special thanks to all of the President's Challenge Advocates. Please visit the Advocates area on the http://www.presidentschallenge.org/ web site to see how companies, organizations and groups are making a difference with the President's Challenge.


SPOTLIGHT ON PRESIDENT’S CHALLENGE ADVOCATES!

Trek Bicycle Corporation

Trek Trek Bicycles has been an important contributor and supporter of the President's Challenge program and the Web site - creating a special cycling section on the Web site, developing the “Get it in Gear” program, and serving as a partner in the Wisconsin Governor's Challenge. Trek was also instrumental in the development of the President's Challenge website by serving as a pilot program and having over 800 employees take part in the Active Lifestyle and Presidential Champions programs. Visit www.trekbikes.com


FEEDBACK:

We would like to hear from you. If you have any topics that you would like to see addressed in Fitness is Fun or any comments regarding this list, please let us know. You can provide them by emailing us at preschal@indiana.edu.

To view past issues of Fitness is Fun visit our website: http://www.presidentschallenge.org/. Enter the site by choosing the appropriate category, then click on "news/research".

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Please email preschal@indiana.edu
With the subject line "REMOVE FROM FITNESS IS FUN"



A program of the President's Council on Physical Fitness and Sports, U.S. Department of Health and Human Services
http://www.fitness.gov/